Influences of online store perception, shopping enjoyment, and shopping involvement on consumer patronage behavior towards an online retailer
Year of publication: |
2007
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Authors: | Kim, Jihyun ; Fiore, Ann Marie ; Lee, Hyun-Hwa |
Published in: |
Journal of retailing and consumer services. - London [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 12043850. - Vol. 14.2007, 2, p. 95-107
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