Information format-option characteristics compatibility and the compromise effect
Chung-Chau Chang; Hsin-Hsien Liu
| Year of publication: |
2008
|
|---|---|
| Authors: | Chang, Chung-Chau ; Liu, Hsin-Hsien |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 25.2008, 9, p. 881-900
|
| Subject: | Unvollkommene Information | Incomplete information | Entscheidung unter Unsicherheit | Decision under uncertainty | Marketingtheorie | Marketing theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003750006