Information usefulness versus ease of use : which makes a destination website more persuasive?
Year of publication: |
2012
|
---|---|
Authors: | Xie, Hui ; Kerstetter, Deborah ; Mattila, Anna S. ; Buzinde, Christine ; Morais, Duarte B. |
Published in: |
Tourism analysis : an interdisciplinary tourism & hospitality journal. - Putnam Valley, NY : Cognizant, LLC., ISSN 1083-5423, ZDB-ID 2019463-8. - Vol. 17.2012, 1, p. 15-26
|
Subject: | Perceived information usefulness | Perceived ease of use | Perceived enjoyment | Interest in visiting the destination | Website | Konsumentenverhalten | Consumer behaviour | Tourismusmarketing | Tourism marketing | Urlaubsverhalten | Holiday behaviour | Informationsverhalten | Information behaviour |
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