Informationssysteme für das Handelsmanagement : Konzepte und Nutzung in der Unternehmenspraxis
Dieter Ahlert ... (Hrsg.)
| Year of publication: |
1998
|
|---|---|
| Other Persons: | Ahlert, Dieter (ed.) ; Becker, Jörg (contributor) ; Olbrich, Rainer (contributor) ; Schütte, Reinhard (contributor) |
| Publisher: |
Berlin : Springer |
| Subject: | Handelsmanagement | Retail management | Betriebliches Informationssystem | Business intelligence system | Warenwirtschaftssystem | Inventory management system | Category Management | Category management | Beziehungsmarketing | Relationship marketing | Handelsmarketing | Retail marketing | Deutschland | Germany | Theorie | Theory | Handelsbetrieb |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] ; Description [gbv.de] ; Description [gbv.de] |
| Published items: |
7 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XVII, 405 S Ill., graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Literaturangaben Enth. 16 Beitr. Gb. : DM 98.00 |
| ISBN: | 3-540-63584-X |
| Classification: | Betriebliche Information und Kommunikation ; Betriebswirtschaft: Sonstiges ; Handel |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000645418