Innovate alone or with others? : influence of entrepreneurial orientation and alliance orientation on media business innovation
Joschka Mütterlein and Reinhard E. Kunz
| Year of publication: |
August-November 2017
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| Authors: | Mütterlein, Joschka ; Kunz, Reinhard E. |
| Published in: |
Journal of media business studies. - Abingdon : Taylor & Francis, ISSN 1652-2354, ZDB-ID 2207915-4. - Vol. 14.2017, 3, p. 173-187
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| Subject: | Business model innovation | strategic orientations | entrepreneurial orientation | alliance orientation | strategic media management | media innovations | Innovation | Geschäftsmodell | Business model | Strategische Allianz | Strategic alliance | Mediensektor | Media industries | Strategisches Management | Strategic management | Innovationsmanagement | Innovation management | Entrepreneurship | Entrepreneurship approach |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/16522354.2018.1445162 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011887995