Innovation and internationalization as a single strategy of the firm : a unification of theories
Year of publication: |
2014
|
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Authors: | Osuna, Moisés Alejandro Alarcón |
Published in: |
International journal of management and marketing research : IJMMR. - Hilo, Hawaii : IBFR, ISSN 1933-3153, ZDB-ID 2536557-5. - Vol. 7.2014, 1, p. 73-84
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Subject: | Innovation | Internationalization | Firm Strategy | Technology | Alliances | Decision Making | Globalisierung | Globalization | Strategische Allianz | Strategic alliance | Multinationales Unternehmen | Transnational corporation | Innovationsmanagement | Innovation management | Industrieforschung | Industrial research | Strategisches Management | Strategic management | Theorie | Theory | Entscheidung | Decision |
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