Innovation in context: the effect of diminishing sensitivity, reference dependence, and goal orientation on consumer acceptance of new features
| Year of publication: |
2008
|
|---|---|
| Authors: | Love, Edwin |
| Subject: | Business administration |
| Type of publication: | Book / Working Paper |
|---|---|
| Type of publication (narrower categories): | Thesis |
| Language: | English |
| Source: | BASE |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009460770