Innovation processes in MNCs : the case of Groupe SEB
Lusine Arzumanyan and Christopher Melin
| Year of publication: |
2013
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|---|---|
| Authors: | Arzumanyan, Lusine ; Melin, Christopher |
| Published in: |
Management of multinational companies : a French perspective. - Houndmills, Basingstoke : Palgrave Macmillan, ISBN 978-1-137-02388-9. - 2013, p. 131-142
|
| Subject: | Groupe SEB <Ecully> | Multinationales Unternehmen | Transnational corporation | Innovationsmanagement | Innovation management | Innovationsdiffusion | Innovation diffusion | Frankreich | France |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009683853