Innovazione, reti di comunicazione e di competenze. Elda Cecchele, Roberta di Camerino e gli artigiani della campagna veneta

This paper deals with the role played by the Laboratorio Tessile of Elda Cecchele in the production of fabric for fashion clothing and accessories in the 50s and 60s. The Laboratorio supplied many important Italian stylists, in particular Giuliana Camerino and Franca Polacco in Venice. The Laboratorio produced excellent fabrics and had an important role in interpretation and knowledge transmission. It worked as a network connecting local artisans that worked at home, with the international fashion demand from the very well known firm Roberta di Camerino. In this network the Laboratorio was a knowledge transimitter, a positive interpreter of the fashion demand and an active finance intermediator. In some occasions Elda Cecchele proposed to Mrs. Giuliana Camerino the interpretation of some objects of common usage in the Veneto countryside that, with fashionable variations, became stylish products and were sold in the international market. The article discusses the network formation between the Laboratorio, Roberta di Camerino and the local artisans, its peculiarities, the reasons that explain its surge and development and its end towards the end of the 60s.