An integrated model of perceived service quality and customer loyalty : an empirical examination of the mediation effects of customer satisfaction and customer trust
Samer E. Dahiyat; Mamoun N. Akroush; Bayan N. Abu-Lail
| Year of publication: |
2011
|
|---|---|
| Authors: | Dahiyat, Samer E. ; Akroush, Mamoun N. ; Abu-Lail, Bayan N. |
| Published in: |
International journal of services and operations management. - Olney : Inderscience, ISSN 1744-2370, ZDB-ID 2186492-5. - Vol. 9.2011, 4, p. 453-490
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| Subject: | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Mobilkommunikation | Mobile communications | Jordanien | Jordan |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009306309