Integrating art and creativity into business practice

Giovanni Schiuma (University of Basilicata, Italy & University of the Arts London, UK), Antonio Lerro (University of Basilicata, Italy)

"This book brings together high quality academic and applied research on why and how art and creativity may integrate into business practices, influence innovation patterns, new entrepreneurial dynamics and mindsets and value creation capacity of private and public organizations. Including Featuring extensive coverage on relevant topics, such as business model innovation, organizational performance improvement, and entrepreneurial learning"--

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Year of publication:	[2017]
Other Persons:	Schiuma, Giovanni (ed.) ; Lerro, Antonio (ed.)
Publisher:	Hershey, PA : Business Science Reference
Subject:	Kreativität \| Creativity \| Kunst \| Arts \| Organisatorischer Wandel \| Organizational change \| Lernende Organisation \| Learning organization \| Kreativsektor \| Creative industries \| Italien \| Italy \| Südosteuropa \| Southeastern Europe
Description of contents:	Table of Contents [gbv.de]

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Extent:	xviii, 260 Seiten 26 cm
Series:	Advances in business strategy and competitive advantage (ABSCA) book series Research essentials
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Sammelwerk ; Collection of articles of several authors
Language:	English
Notes:	Enthält 9 Beiträge Includes bibliographical references and index
ISBN:	978-1-5225-2050-4 ; 978-1-5225-2051-1
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10011625807