Integrating customers' disparate technology readiness into technological requirement analysis : an extended Kano approach
Jiyoung Kim, Youngjung Geum & Yongtae Park
| Year of publication: |
May-June 2017
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| Authors: | Kim, Jiyoung ; Geum, Youngjung ; Park, Yongtae |
| Published in: |
Total quality management & business excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 28.2017, 5/6, p. 678-694
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| Subject: | technology readiness | customer requirements | Kano model | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Technischer Fortschritt | Technological change | Kundenservice | Customer service | Beziehungsmarketing | Relationship marketing | Informationstechnik | Information technology |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/14783363.2015.1105102 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011723753