Integrating service quality as a second-order factor in a customer satisfaction and loyalty model
Year of publication: |
2017
|
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Authors: | Nunkoo, Robin ; Teeroovengadum, Viraiyan ; Thomas, Peta ; Leonard, Llewellyn |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 29.2017, 12, p. 2978-3005
|
Subject: | Service quality | Confirmatory factor analysis | Image | Customer satisfaction | Customer loyalty | Second-order factor | Kundenzufriedenheit | Dienstleistungsqualität | Faktorenanalyse | Factor analysis | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Structural equation model |
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