Integrating social media into electronic commerce applications
R. Todd Stephens
| Year of publication: |
2012
|
|---|---|
| Authors: | Stephens, R. Todd |
| Published in: |
Strategic and pragmatic e-business : implications for future business practices. - Hershey, Pa. : Business Science Reference, ISBN 978-1-4666-1619-6. - 2012, p. 314-329
|
| Subject: | Online-Handel | Online retailing | Social Web | Social web | Geschäftsmodell | Business model |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009692033