Integration of preference analysis methods into Quality Function Deployment : a focus on elderly people
Samah Abu-Assab
| Year of publication: |
2011
|
|---|---|
| Authors: | Abu-Assab, Samah |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Ältere Menschen | Elderly people | Kunden | Customers | Offenbarte Präferenzen | Revealed preferences | Qualitätsmanagement | Quality management | Conjoint-Analyse | Conjoint analysis | Produktentwicklung | Quality Function Deployment | Zielgruppe | Älterer Mensch | Marktforschung |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXV, 223 S. Ill., graph. Darst. 210 mm x 148 mm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Zugl.: Cottbus, Univ., Diss. 2011 |
| ISBN: | 978-3-8349-3233-4 ; 3-8349-3233-7 ; 978-3-8349-7075-6 |
| Classification: | Forschung und Entwicklung ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009521884