"Intel Inside": Branding a Component in a Business Market
| Year of publication: |
1993
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|---|---|
| Authors: | Norris, Donald G. |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 0885-8624, ZDB-ID 6495503. - Vol. 8.1993, 1, p. 14-24
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