Interaction between innovation choice and market-entry timing in a competitive fashion supply chain
Year of publication: |
2023
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Authors: | Zhang, Qiao ; Chen, Jing ; Lin, Jun |
Published in: |
International journal of production research. - London [u.a.] : Taylor & Francis, ISSN 1366-588X, ZDB-ID 1485085-0. - Vol. 61.2023, 5, p. 1606-1623
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Subject: | (non-) qualitative innovation | Innovation choice | market-entry timing | price competition | social influence | Innovation | Preiswettbewerb | Price competition | Lieferkette | Supply chain | Theorie | Theory | Mode | Fashion | Konsumentenverhalten | Consumer behaviour |
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