Interactive bundle pricing strategy for online pharmacies
Jianbin Li, Lang Liu, Xiaomeng Luo, Stuart X. Zhu
| Year of publication: |
2023
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|---|---|
| Authors: | Li, Jianbin ; Liu, Lang ; Luo, Xiaomeng ; Zhu, Stuart X. |
| Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 177.2023, p. 1-15
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| Subject: | Bundling | Dynamic pricing | Free shipping policy | Nonlinear mixed-integer programming | Online pharmacy | OR in health services | Preismanagement | Pricing strategy | Leistungsbündel | Bundling strategy | Pharmahandel | Pharmaceutical distributors | Arzneimittel | Pharmaceuticals | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tre.2023.103223 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014419308