Interdependence between experience marketing and business strategy
Seema Gupta
| Year of publication: |
2012
|
|---|---|
| Authors: | Gupta, Seema |
| Published in: |
Journal of Indian business research. - Bradford : Emerald, ISSN 1755-4195, ZDB-ID 24739583. - Vol. 4.2012, 3, p. 170-193
|
| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010048796