Interfunctional coordination and its influence on customer success
Year of publication: |
2018
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Authors: | Tomášková, Eva |
Published in: |
Open economics. - Warsaw, Poland : De Gruyter Open, ISSN 2451-3458, ZDB-ID 2900479-2. - Vol. 1.2018, 1, p. 105-114
|
Subject: | business performance | customer success | Czech Republic | Interfunctional coordination | market orientation | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management | Unternehmenserfolg | Firm performance | Tschechien | Erfolgsfaktor | Success factor |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Konferenzbeitrag ; Conference paper |
Language: | English |
Other identifiers: | 10.1515/openec-2018-0004 [DOI] hdl:10419/236584 [Handle] |
Classification: | M10 - Business Administration. General ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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