Internal marketing as an agent of change : implementing a new human resource information system for Malaysian Airlines
Demetris Vrontis; Alkis Thrassou; Razali Mat Zin
| Year of publication: |
2010
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|---|---|
| Authors: | Vrontis, Demetris ; Thrassou, Alkis ; Zin, Razali Mat |
| Published in: |
Journal of general management. - London : Sage Publications, ISSN 0306-3070, ZDB-ID 188363-X. - Vol. 36.2010/11, 1, p. 21-41
|
| Subject: | Malaysia | Elektronisches Personalmanagement | Electronic human resource management | Fluggesellschaft | Airline | Personalmanagement | Human Resource Management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008736031