International business
Oded Shenkar; Yadong Luo
| Year of publication: |
2008 ; 2. ed.
|
|---|---|
| Authors: | Shenkar, Oded ; Luo, Yadong |
| Institutions: | Russell Sage Foundation (contributor) |
| Publisher: |
Los Angeles, Calif. [u.a.] : SAGE |
| Subject: | Auslandsinvestition | Foreign investment | Internationaler Markteintritt | International market entry | Multinationales Unternehmen | Transnational corporation | Globalisierung | Globalization | Internationales Marketing | International marketing | Internationaler Markt | International market | Weltwirtschaft |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVI, 599 S. Ill., graph. Darst., Kt |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| Notes: | Includes bibliographical references and index. - Previous ed.: Hoboken, N.J.: Wiley, 2004 0712 |
| ISBN: | 978-1-4129-4906-4 ; 1-4129-4906-8 |
| Classification: | Volkswirtschaft: Allgemeines |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003507481