International entry mode choices of software firms : an analysis of product-specific determinants
Jessica Katharina Winkler
| Year of publication: |
2009
|
|---|---|
| Authors: | Winkler, Jessica |
| Publisher: |
Frankfurt am Main [u.a.] : Lang |
| Subject: | Softwareentwicklung | Software development | IT-Dienstleister | IT service provider | Wissensmanagement | Knowledge management | Internationaler Markteintritt | International market entry | Softwareindustrie | Software industry | KMU | SME | Deutschland | Germany | Welt | World | Markteintrittsstrategie | Vertrieb |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVII, 161 S. graph. Darst. 21 cm |
|---|---|
| Series: | Informationstechnologie und Ökonomie. - Frankfurt, M. : PL Acad. Research, ISSN 1616-086X, ZDB-ID 2138116-1. - Vol. 38 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Zugl.: Mannheim, Univ., Diss., 2009 |
| ISBN: | 978-3-631-60200-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003927038