International marketing strategy and export performance in Spanish SMEs : a contingency approach
Maria Cristina Stoian, Alex Rialp and Josep Rialp
| Year of publication: |
2012
|
|---|---|
| Authors: | Stoian, Maria Cristina ; Rialp Criado, Alex ; Rialp Criado, Josep |
| Published in: |
International journal of entrepreneurship and small business. - Olney, Bucks : Inderscience, ISSN 1476-1297, ZDB-ID 2167952-6. - Vol. 15.2012, 2, p. 213-236
|
| Subject: | KMU | SME | Internationales Marketing | International marketing | Außenhandelssektor | Foreign trade sector | Spanien | Spain |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009505336