International open innovation and international market success : an empirical study of emerging market small and medium-sized enterprises
Nadia Zahoor, Zaheer Khan, Ahmad Arslan, Huda Khan and Shlomo Yedidia Tarba
| Year of publication: |
2022
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|---|---|
| Authors: | Zahoor, Nadia ; Khan, Zaheer ; Arslan, Ahmad ; Khan, Huda ; Tarba, Shlomo Yedidia |
| Published in: |
International marketing review. - Bingley : Emerald, ISSN 1758-6763, ZDB-ID 2032066-8. - Vol. 39.2022, 3, p. 755-782
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| Subject: | Cross-cultural competencies | Digital alliance capabilities | Emerging market | International market success | International open innovation | Resource-based view | SMEs | KMU | SME | Ressourcenorientierter Ansatz | Schwellenländer | Emerging economies | Innovationsmanagement | Innovation management | Open Innovation | Open innovation | Internationales Marketing | International marketing | Erfolgsfaktor | Success factor | Innovation | Multinationales Unternehmen | Transnational corporation | Strategisches Management | Strategic management | Strategische Allianz | Strategic alliance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IMR-12-2020-0314 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013396319