Internationalization Processes of Automotive Suppliers to China : Empirical study of successful market entries and expansion paths to China
Andreas Jentzsch
| Year of publication: |
2006 ; 1. Aufl.
|
|---|---|
| Authors: | Jentzsch, Andreas |
| Publisher: |
Frankfurt am Main : European Management Publications |
| Subject: | Europa | Kraftfahrzeugindustrie | Multinationales Unternehmen | Markteintrittsstrategie | China |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 211 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Zugl.: Vallendar, WHU - Otto Beisheim School of Management, Diss., 2006 |
| ISBN: | 978-3-938877-05-0 ; 3-938877-05-7 |
| Classification: | Produzierendes Gewerbe |
| Source: |
Persistent link: https://www.econbiz.de/10004917399