Internet marketing and customer satisfaction in emerging markets : the case of Chinese online shoppers
Maktoba Omar; Ian Bathgate; Sonny Nwankwo
| Year of publication: |
2011
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|---|---|
| Authors: | Omar, Maktoba ; Bathgate, Ian ; Nwankwo, Sonny |
| Published in: |
Competitiveness review : an international business journal incorporating Journal of global competitiveness. - Bingley [u.a.] : Emerald, ISSN 1059-5422, ZDB-ID 24739546. - Vol. 21.2011, 2, p. 224-237
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| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009891404