Interpreting and predicting social commerce intention based on knowledge graph analysis
| Year of publication: |
2020
|
|---|---|
| Authors: | Yuan, Liu ; Huang, Zhao ; Zhao, Wei ; Stakhiyevich, Pavel |
| Published in: |
Electronic commerce research. - Dordrecht : Springer Science Business Media B.V., ISSN 1572-9362, ZDB-ID 2038488-9. - Vol. 20.2020, 1, p. 197-222
|
| Subject: | Social commerce | Social commerce intention | Knowledge graph | Knowledge base | Inductive logic programming | Social Web | Social web | Online-Handel | Online retailing | Wissensmanagement | Knowledge management | Wissen | Knowledge | Graphentheorie | Graph theory |
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