Interrelationships and consequential effects among technological innovation, service consistency, customer satisfaction and loyalty in banking
Year of publication: |
April 2017
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Authors: | Obeng, Asare Yaw ; Mkhize, Peter L. |
Published in: |
International journal of finance & banking studies : JJFBS. - Istanbul : [Verlag nicht ermittelbar], ISSN 2147-4486, ZDB-ID 2724514-7. - Vol. 6.2017, 3, p. 51-69
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Subject: | Banking | customer loyalty | customer satisfaction | regression analysis | serviceconsistency | technological innovation | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Bank | Innovation | Technischer Fortschritt | Technological change | Electronic Banking | Electronic banking | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Regressionsanalyse | Regression analysis | Privatkundengeschäft | Personal banking |
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