Introduction to the special issue: decision support issues in customer relationship management and interactive marketing for e-commerce
| Year of publication: |
2002
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|---|---|
| Authors: | Kannan, P.K. ; Raghav Rao, H. |
| Published in: |
Decision support systems : DSS ; the international journal. - Amsterdam [u.a.] : Elsevier, ISSN 0167-9236, ZDB-ID 516545. - Vol. 32.2002, 2, p. 83-84
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