Investigating customer relationship management systems involvement towards customer knowledge creation processes
Muhammad Rifki Shihab, Imanuel Sukrisna and Achmad Nizar Hidayanto
| Year of publication: |
2015
|
|---|---|
| Authors: | Shihab, Muhammad Rifki ; Sukrisna, Imanuel ; Hidayanto, Achmad Nizar |
| Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève : Inderscience Publ., ISSN 1750-0664, ZDB-ID 2422795-X. - Vol. 9.2015, 1, p. 56-72
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| Subject: | CRM | customer relationship management | e-CRM | customer knowledge creation | Beziehungsmarketing | Relationship marketing | Wissensmanagement | Knowledge management | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011575150