Investigating the key routes to customers' delightful moments in the hotel context
Seonjeong Ally Lee; Linda Shea
| Year of publication: |
2015
|
|---|---|
| Authors: | Lee, Seonjeong ; Shea, Linda |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 24.2015, 5/6, p. 532-553
|
| Subject: | customer delight | customer loyalty | critical incident technique | equity theory | hotel industry | Hotellerie | Hotel industry | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011349968