An investigation of the asymmetric relationships between service quality attributes and customer engagement : a three-factor theory approach
Tahir Albayrak, Özgür Davras, Meltem Caber, and Josip Mikulić
| Year of publication: |
2024
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|---|---|
| Authors: | Albayrak, Tahir ; Davras, Özgür ; Caber, Meltem ; Mikulić, Josip |
| Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 33.2024, 7, p. 898-916
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| Subject: | asymmetric relationship | Customer engagement | three-factor theory of customer engagement | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/19368623.2024.2327077 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015083975