Invisible and intangible, but undeniable : role of ambient conditions in building hotel guests' loyalty
Year of publication: |
October-December 2015
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Authors: | Suh, Myoungsun ; Moon, Hyoungeun ; Han, Heesup ; Ham, Sunny |
Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 24.2015, 7/8, p. 727-753
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Subject: | physical environment | overall image | customer satisfaction | loyalty | luxury hotel | Kundenzufriedenheit | Customer satisfaction | Hotellerie | Hotel industry | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Luxusgüter | Luxury goods | Dienstleistungsqualität | Service quality | Urlaubsverhalten | Holiday behaviour |
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