Inviting the Amateurs into the Studio: Understanding How Consumer Engagement in Product Design Creates Value
| Year of publication: |
2011
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| Authors: | Moreau, C. Page |
| Published in: |
The journal of product innovation management : an internat. publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 7221368. - Vol. 28.2011, 3, p. 409-411
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