Is Europe one market or many? : the US cruise companies' segmentation problem
Michael P. Vogel
| Year of publication: |
2009
|
|---|---|
| Authors: | Vogel, Michael P. |
| Published in: |
Trends and issues in global tourism. - Berlin : Springer, ISSN 1868-0127, ZDB-ID 2459959-1. - 2009, p. 193-213
|
| Subject: | Tourismus | Tourism | Kreuzfahrt | Cruise | Markenartikel | Brand | Europa | Europe | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003812679