Is it LUV or a good business decision? : a comprehensive study of Southwest Airlines' acquisition of AirTran
Year of publication: |
2020
|
---|---|
Authors: | Lee, Allissa A. ; Simkins, Betty J. ; Treanor, Stephen D. |
Published in: |
Journal of financial education. - San José, Calif. : Univ., ISSN 0093-3961, ZDB-ID 785385-3. - Vol. 46.2020, 1, p. 141-163
|
Subject: | Übernahme | Takeover | Fluggesellschaft | Airline | Strategisches Management | Strategic management | Luftverkehr | Air transport | Entscheidung | Decision |
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