Is new always better? : how business model innovation affects consumers' adoption behavior
Fabian Futterer, Sven Heidenreich and Patrick Spieth
| Year of publication: |
2022
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|---|---|
| Authors: | Futterer, Fabian ; Heidenreich, Sven ; Spieth, Patrick |
| Published in: |
IEEE transactions on engineering management : EM. - New York, NY : IEEE, ISSN 0018-9391, ZDB-ID 160438-7. - Vol. 69.2022, 5, p. 2374-2385
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| Subject: | Adoption behavior | business model innovation (BMI) | competitive advantage | experimental study | performance effects | Geschäftsmodell | Business model | Innovation | Konsumentenverhalten | Consumer behaviour | Wettbewerbsvorteil | Competitive advantage | Innovationsdiffusion | Innovation diffusion | Experiment | Innovationsakzeptanz | Innovation adoption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1109/TEM.2020.3014403 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013433222