It's all about my team : mega-sport events and consumer attitudes in a time series approach
Anahit Armenakyan, Norm O'Reilly, Louise Heslop, John Nadeau, Irene R. R. Lu
| Year of publication: |
November 2016
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|---|---|
| Authors: | Armenakyan, Anahit ; O'Reilly, Norm ; Heslop, Louise A. ; Nadeau, John ; Lu, Irene R. R. |
| Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 30.2016, 6, p. 597-614
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| Subject: | National Team | Vancouver Olympic Games | consumer attitudes | Sportveranstaltung | Sport event | Konsumentenverhalten | Consumer behaviour | Arbeitsgruppe | Team |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1123/jsm.2015-0295 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011645885