Italian consumers' preferences for pasta and consumption trends : tradition or innovation?
Luca Altamore, Marzia Ingrassia, Pietro Columba, Stefania Chironi, and Simona Bacarella
| Year of publication: |
2020
|
|---|---|
| Authors: | Altamore, Luca ; Ingrassia, Marzia ; Columba, Pietro ; Chironi, Stefania ; Bacarella, Simona |
| Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 32.2020, 4, p. 337-360
|
| Subject: | Branding | consumer preferences | food culture | pricing | sensory attributes | Konsumentenverhalten | Consumer behaviour | Italien | Italy | Lebensmittel | Food | Markenimage | Brand image | Markenführung | Brand management | Innovation | Konsumentenpräferenzen | Consumer preferences |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08974438.2019.1650865 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012289818