Joint determination of the optimal selling price, refund policy and quality level for complementary products in online purchasing
Year of publication: |
2018
|
---|---|
Authors: | Taleizadeh, Ata Allah ; Rezvan-Beydokhti, Shima ; Cárdenas-Barrón, Leopoldo Eduardo |
Published in: |
European journal of industrial engineering : EJIE. - Genevè : Inderscience Enterprises Ltd., ISSN 1751-5254, ZDB-ID 2384377-9. - Vol. 12.2018, 3, p. 332-363
|
Subject: | online purchasing | pricing | return policy | complementary products | refund | quality | Konsumentenverhalten | Consumer behaviour | Produktqualität | Product quality | Online-Handel | Online retailing | Preismanagement | Pricing strategy | Theorie | Theory |
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