Keeping it all without being buried alive: Understanding product retention tendency
| Year of publication: |
2012
|
|---|---|
| Authors: | Haws, Kelly L. ; Naylor, Rebecca Walker ; Coulter, Robin A. ; Bearden, William O. |
| Published in: |
Journal of consumer psychology : the official journal of the Society for Consumer Psychology. - Amsterdam [u.a.] : Elsevier, ISSN 1057-7408, ZDB-ID 11095295. - Vol. 22.2012, 2, p. 224-237
|