Key drivers of innovation capability in hotels : implications on performance
Year of publication: |
2021
|
---|---|
Authors: | Pascual-Fernández, Primitiva ; Santos Vijande, María Leticia ; López Sánchez, José Ángel ; Molina-Collado, Arturo |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 94.2021, p. 1-12
|
Subject: | Customer equity | Innovation capability | Innovative culture | Internal marketing | Market orientation | Performance | Innovation | Innovationsmanagement | Innovation management | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management | Hotellerie | Hotel industry | Kundenwert | Customer value | Internationales Marketing | International marketing | Beziehungsmarketing | Relationship marketing |
-
Zhang, Jing, (2015)
-
Marketing performance : aligning people, processes, and results
Gama, António Pimenta da, (2023)
-
Chen, Jui-Ho, (2016)
- More ...
-
Gómez, Mar, (2023)
-
Language tourism : the drivers that determine destination choice intention among U.S. students
Gómez, Mar, (2018)
-
Sensory versus personal environment as antecedents of the creative food tourism experience
Molina-Collado, Arturo, (2024)
- More ...