Key issues in using information systems for strategic marketing decisions
| Year of publication: |
2001
|
|---|---|
| Authors: | Li, Shuliang ; Davies, Barry J. |
| Published in: |
International journal of management and decision making : IJMDM. - Geneva : Inderscience Enterprises Ltd., ISSN 1462-4621, ZDB-ID 20830129. - Vol. 2.2001, 1, p. 16-34
|