KEYNOTE - Innovation, Growth, and Getting to Where You Want to Go - It may come as a surprise to some, but innovation loves structure. That's why IDEO has created a set of methods and tools to help its clients frame their innovation efforts. They may come in useful the next time a customer asks for help in creating a "breakthrough product"
| Year of publication: |
2007
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|---|---|
| Authors: | Jacoby, Ryan ; Rodriguez, Diego |
| Published in: |
Design management review. - Boston, Mass. : DMI, ISSN 1045-7194, ZDB-ID 21505676. - Vol. 18.2007, 1, p. 10-15
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