KNOWLEDGE OF THE POPULATION IN THE PURPOSE OF DEVELOPING INVESTMENT FUNDS IN REPUBLIC OF MACEDONIA

Investment funds are young and efficient non-bank institutions in developed financial markets. These institutions are direct intermediaries between the holders of free financial resources on one hand and the economy i.e. companies as beneficiaries and claimants of free capital on the other. They allow investors diversification of invested assets, minimizing the potential risk and opportunity their securities to convert into cash. These funds are attractive for holders of free financial resources since through them one can achieve a higher rate of return compared to conventional investments of financial resources in banks. There are ten investment funds in the Republic of Macedonia but still they are not significant participants in the capital market. The subject of the research in this paper will be the state of the investment funds in Republic of Macedonia with special emphasis on informing the population about their advantages and the ways of their promotion as a significant factor in the development and greater establishment in the financial market in the country.