Konsumentbilder i marknadsföringen av livsmedel : en studie om marknadsföringens kontext inom svensk lantbrukskooperativ livsmedelsindustri
Karin Tollin
| Year of publication: |
1990
|
|---|---|
| Authors: | Tollin, Karin |
| Publisher: |
Stockholm : Stockholms Univ., Företagsekonomiska Inst. |
| Subject: | Konsumentenverhalten | Consumer behaviour | Agrargenossenschaft | Agricultural cooperative | Lebensmittelhandel | Food trade | Schweden | Sweden |
| Extent: | 411 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
| Language: | Swedish |
| Thesis: | Zugl.: Stockholm, Univ., Diss., 1990 |
| Notes: | Literaturverz. S. 390 - 411 |
| ISBN: | 91-7146-840-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000808910