Kundenorientierung und Kundenservice in der Touristik : Reisende an allen Touchpoints begeistern und Urlaub zum ganzheitlichen Erlebnis machen
Oliver Ratajczak; Axel Jockwer (Hrsg.)
| Year of publication: |
2015
|
|---|---|
| Other Persons: | Ratajczak, Oliver (ed.) ; Jockwer, Axel (ed.) |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Publisher: |
Wiesbaden : Springer-Gabler |
| Subject: | Tourismuswirtschaft | Tourism industry | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Tourismusindustrie | Kundenorientierung | Verbraucherzufriedenheit |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Published items: |
19 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XIII, 209 S. graph. Darst. 240 mm x 168 mm, 0 g |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Enth. 19 Beitr. |
| ISBN: | 3-658-05682-7 ; 978-3-658-05682-7 ; 978-3-658-05683-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011333745