Launch and monitoring of in-market performance
Raimund Wildner
| Year of publication: |
2007
|
|---|---|
| Authors: | Wildner, Raimund |
| Published in: |
Market research handbook. - Chichester [u.a.] : Wiley, ISBN 978-0-470-51768-0. - 2007, p. 199-215
|
| Subject: | Leistungsbeurteilung | Employee performance appraisal | Performance-Messung | Performance measurement | Unternehmenserfolg | Firm performance | Produktentwicklung | New product development |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003548610