Leaving something for the imagination : the effect of visual concealment on preferences
Year of publication: |
2020
|
---|---|
Authors: | Sevilla, Julio ; Meyer, Robert J. |
Subject: | curiosity | affect | aesthetics | online retailing | advertising | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Ästhetik | Aesthetics | Werbewirkung | Advertising effects | Werbung | Advertising |
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